SPARK Magazine & Designers Guide
by Dallas Market Center
Covers for SPARK magazine and Designer Guide
Client: Dallas Market Center
Project Type: Editorial magazine and catalog
Art Director: Ruth Lovati
Creative Director & Editor- in-Chief: Guillermo Tragant (2018-2020)
Managing Editor: Jessica Elliott
Description: Editorial covers featuring current artist, designers and celebrities
Natural Selection story
Client: SPARK by Dallas Market Center
Project Type: Editorial content
Art Director and Illustrator: Ruth Lovati
Description: Beautiful biophilia inspired collage for a lighting fixture story
SPARK magazine creative
SPARK covers the Apparel, Lighting, Home & Gift product industries, each have their specific need for the buyer and exhibitor that comes to Dallas Market Center. I am the lead creative for all editorial content. Work with photographers, stylist, models, designers and studios to bring our ideas to life at a high level and execution.
Young Gun
Client: SPARK by Dallas Market Center
Project Type: Fashion Editorial content
Art Director: Ruth Lovati
Photographer: Alexandra Hoskins of Alexandra Rae Photo
Model & Styling: Shaley Ham
Location: All photography was taken in Cheney, Washington. Special thanks to Wild Bill's Longbar.
Description: A western and contemporary fashion cross over story.
Walking on Solid Ground
Client: SPARK by Dallas Market Center
Project Type: Footwear Editorial content
Art Director: Ruth Lovati
Photographer: Nobuyuki Ogata
Set Design: Hunter Cordell
Models: Josh Schaffer, Lindsay Gallagher, Katelyn Moya, all of Wallflower Management
Description: Footwear trends editorial story.
Light + Noir, lighting story
Client: SPARK by Dallas Market Center
Project Type: Editorial content
Art Director: Ruth Lovati
Creative Director: Guillermo Tragant
HMU: Albert Tidwell
Photographer: Nobuyuki Ogata
Description: High contrast shadows reflecting upon bodies for a Lighting story.
Lost Now Found, sustainable gift, apparel & accessories story
Client: SPARK by Dallas Market Center
Project Type: Editorial
Art Director: Ruth Lovati
Creative Director: Guillermo Tragant
Photographer: Stewart Cohen
Styling: Hunter Cordell
HMU: Jeanna Doyle
Description: Sustainable, recycled and organic products found at Dallas Market Center.
Takes Two to Tango, Apparel & Accessories Story
Client: SPARK by Dallas Market Center
Project Type: Editorial
Styling: Ruth Lovati, Luli Scheller
Creative Director: Guillermo Tragant
Photography: Pato Batellini
HMU: Sofia Rubenstein
Description: A fashion story based in Argentina, celebrating the infamous spots of the city.
Getting in the Mood, gift story
Client: SPARK by Dallas Market Center
Project Type: Editorial
Art Director: Ruth Lovati
Photographer: Rei Hernandez
Description: Gift product that reflects certain moods. Romantic, Zen and Happy.
She's so Extra, Gift and Apparel story
Client: SPARK by Dallas Market Center
Project Type: Editorial
Art Director: Ruth Lovati
Illustrations: Ruth Lovati
Creative Director: Guillermo Tragant
Models: Alice Yao, Bella Tylen, Brianna Stone
Photography: Nobuyuki Ogata
Wellness, Gift and Apparel story
Client: SPARK by Dallas Market Center
Project Type: Editorial
Art Director: Ruth Lovati
Styling: Maximilian Pizzi
Creative Director: Guillermo Tragant
HMU: MelIissa Eastwick
Photography: Pat Batellini
Models: Ian Reid, Jade McDaniel
Production: Fred and Max
The Originals, Gift and Men's Apparel story
Client: SPARK by Dallas Market Center
Project Type: Editorial
Art Director: Ruth Lovati
Stylist: Guillermo Tragant
Style Assistant: Shanon Devore
Creative Director: Guillermo Tragant
HMU: Albert Tidwell
Photography: Luis Martinez
Reflections, Lighting story
Client: SPARK by Dallas Market Center
Project Type: Editorial
Art Director: Ruth Lovati
Creative Director: Guillermo Tragant
Models: Emma Shugart, John Clark
Photography: Nobuyuki Ogata
Floral Muses, Gift and Floral story
Client: SPARK by Dallas Market Center
Project Type: Editorial
Art Director: Ruth Lovati, Guillermo Tragant
Fresh Floral Styling: Patricio Rivera
Creative Director: Guillermo Tragant
HMU: Albert Tidwell
Models: Clo Nugent, Josh Shaffer, Lou Shirley
Photography: Nobuyuki Ogata
Environmental Effects, (Sustainable products) Gift and Apparel story
Client: SPARK by Dallas Market Center
Project Type: Editorial
Art Director: Ruth Lovati
Creative Director: Guillermo Tragant
HMU: MelIissa Eastwick
Models: Jacob Rutledge, Myever Akinleye
Photography: Nobuyuki Ogata
Production: Fred and Max
Holiday, Gift and Apparel story
Client: SPARK by Dallas Market Center
Project Type: Editorial
Art Director: Ruth Lovati, Guillermo Tragant
Stylist: Maximilian Pizzi
Creative Director: Guillermo Tragant
HMU: MelIissa Eastwick
Models: Madison Shaw, Snow (dog), Bruce (dog)
Photography: Pat Batellini
Production: Fred and Max
Map of the Seoul, K-Pop inspired
Client: SPARK by Dallas Market Center
Project Type: Editorial
Illustrations: Ruth Lovati
Stylist: Ruth Lovati, Federico Laboureau
Set Assistant: Pomai Taggart
CreativeDirector: Guillermo Tragant
Photographer: Nobuyuki Ogata
Description: Inspired by the popular fashion style of K-Pop, this is an Apparel & Accessories story in Los Angeles.
Oh Sugar, gourmet candy story
Client: SPARK by Dallas Market Center
Project Type: Editorial
Product Coordination: Ruth Lovati
Stylist:Federico Laboureau
Art Director Director: Guillermo Tragant
Photographer:Pato Batellini
Description: Inspired by the 80's style, a play of styling gourmet candy as accessories.
